Marketing Your Practice with Kat Fulton
Number of CMTEs: 3
Length of Access: 2 months
In this course you’ll learn how to market with heart-based intention, instead of agenda, while utilizing therapists’ best skills of listening, empathy, and sensitivity.
Although marketing is important for business owners, it is actually a versatile topic that can be applied widely across many different scenarios, including advocacy, education, and information-sharing. You’ll learn about market research, ethical considerations, the psychology behind what makes clients choose your services, and how to systematically use a marketing plan to build something bigger than yourself.
As music therapists continue to make our mark as leaders in healthcare, this course is vital to our growth as a profession. Learn how to position yourself as a leader, speak with confidence, understand your prospects and clients, and connect deeply to your community.
“Kat Fulton represents the future of Music Therapy. She is always one step ahead of her peers, not only in her understanding and application of effective group drumming techniques, but in her ability to market those products and services through the rapidly evolving world of social media and web 2.0. She is a dynamic and captivating speaker and facilitator who brings infectious energy into any meeting, event, or program she is a part of.” ~ Tim Ringgold, MT-BC
“Kat has inspired a new, grander vision for more of my music therapist colleagues than I can count. I am one of many music therapists who is now dreaming bigger and reaching further because of Kat’s influence. For Kat’s relentless drive and unending encouragement, I will always be grateful” ~ Rachelle Norman, MA, MT-BC